10 Tips For Using Social Media To Grow Your Brand In 2022

We’ve compiled 10 tips for using social media to grow your brand in 2022. You can use most these tips across all of your platforms and to help build your overall social media strategy. UNIVERSAL SOCIAL MEDIA TIPS 1. REMEMBER THAT QUALITY OVER QUANTITY WILL ALWAYS RULE THE GAME. Putting 3 pieces of great content […]

How to Use Facebook Marketing for Better Exposure | 4-min Fast Track Video Ep #36

Are you looking to master Facebook marketing to grow your audience and get more exposure?  I’ve had many clients come to me asking how it all works.  I know first-hand how complicated it can be. With profile pages, business pages and groups, it definitely gets confusing.  Many people aren’t sure how they’re supposed to use profiles, pages […]

How to Write Emails that Convert

HOW you say what you have to say can be just as important as what you have to say. Staying in touch with subscribers to your email list is critical to monetizing your efforts. Here are some very important tips to structuring your emails that will not only keep your audience engaged, but will also lead […]

Authentic Leadership: Leaders Aren’t Born, They Are Made

A good quote and reminder for you: “Leaders aren’t born they are made. And they are made just like anything else, through hard work. And that’s the price we’ll have to pay to achieve that goal, or any goal.” ~ Vince Lombardi As we march the sometimes lonely solopreneur journey to business success, there is […]

Q&A: What are the Exact Steps to Setup a Webinar + What Software to Use?

Vicki Taylor, www.vickimtaylor.com, submitted a question for the “Ask Amber” Podcast asking what the steps are to setup a webinar and what software I use. There definitely are a LOT of options not just for the software you could use, but even on how to structure your webinar for best results. In this episode I talk […]

A Secret Weapon to Attract More Clients

People want to do business with you because you help them get what they want. They don’t do business with you to help you get what you want. (Dan Crowther said that, and those words have a lot of truth!) It certainly wouldn’t be your fault to blur the lines between what you want (and […]

The Missing Ingredient to Your Social Media Success

Social media is about the people, not about your business. Provide for the people, and the people will provide for you. Matt Goulart said that and boy was he right! So often we are looking for the next “tool” or next “strategy” and we forget what social media is REALLY about…. the people. If you […]

Q&A: How Do I Avoid Losing My Email Subscribers to Social Media?

Jackie Ruka submitted a question for the “Ask Amber” Podcast asking how to avoid email subscribers unsubscribing to her email broadcasts and instead, following her on social media. She is trying to build her email list, create engagement and convert prospects and is concerned about social media getting in the way. This is a great question! […]

Q&A: When Should I Start Hosting Webinars & What Software To Use?

Ellen Reaves, www.caregivingstrategies.com, submitted a question for the “Ask Amber” Podcast asking when is the best time in a business to start going webinars to attract new clients and what is the best software to use to run the webinar. These are great questions! All of this is explained and more in this Authentic Leader […]

Pop-up Optin Boxes Using Optin Monster: Annoying or Effective?

When you go to a website looking for a solution to your problem, usually the last thing you want to see is a pop-up box blocking you from the answer you seek. The pop-up box is usually an opt-in box inviting you to download a free report or subscribe to an ezine. Do you find […]