How to Improve Website Conversion – Attract & Convert Qualified Buyers
As the hub and heart of your business, your website has a big job to do. A beautifully designed website helps build credibility and establish trust. But looks will only get you so far. I’m seeing way too many business owners spinning their wheels and struggling to gain traction and start driving traffic to their […]
7 Time Management Hacks for Entrepreneurs
This article was previously published on Medium.com. How to best utilize your time as an entrepreneur can be a daily struggle for small business operators, bringing on added levels of stress, distraction and brain clutter. While the perceived freedom of being an entrepreneur, or solopreneur, is enticing, the reality is that it can seem near […]
The Biggest Launch Mistakes You Want to Avoid
Someone recently asked me a great question about book launch mistakes that authors need to avoid, and I want to share my answer because I think you might find it valuable: Q: “Those of you who have written and published a book, what’s the biggest mistake you’ve made along the way?” A: “For sure the […]
How to Develop a Marketing & Launch Plan
Do you wish you had a magic wand that would cut through the noise in your world so that you could get focused on growing your business? Of course you do! Time is our most precious commodity, and we never seem to have enough of it. So we have to make every moment count. Recently, Leverage […]
How to Know When It’s Time to Hire a Website Copywriting Specialist
Creating clear and compelling content for your website is one of the most important steps you can take to convert qualified leads into buyers. Yet, far too many online business owners are looking for outside solutions (…that are ultimately ineffective if you don’t have strong content). Today, we’ll talk about the 3 signs that you […]
Annual Planning: Preparing for a successful year ahead!
It’s that time of year. We’re all busy trying to finish our current projects while preparing for a successful year ahead. I was recently in Lambertville, New Jersey for the 2nd of 4 sessions in a Grad Program led by Michael and Amy Port. This highly-intensive program is designed for high achievers who are ready […]
How to Create a Brand Book for Your Business | 4-min Fast Track Video Ep #65
There’s something I want you to do. I want you to create a brand book for your business! Sounds complicated, doesn’t it? Guess what? It’s NOT! In fact, it’s really fun and will get you (and your team!) excited, motivated and working better as a unified organization. I just did this for my business, and […]
How to Avoid The Pinball Effect and Be More Productive
A recent coaching call got me thinking more deeply about how “chaotic” our minds can get as entrepreneurs. In this blog, I’ll share with you the “Pinball Effect” and how to avoid it so you can be more productive. Do you ever feel like the ball in a pinball machine? We’re trying to focus on […]
4 Keys to Business Growth
Growing your expertise-based business is tricky. There, I said it. It may not be what you want to hear, but if you’re running a business that makes money as a result of you selling your unique skills and knowledge, it’s something you have to know … and you probably already do. I’ve seen many talented […]
How to Repurpose Your Content on Multiple Online Platforms | 4-min Fast Track Video Ep #59
Get ready for a great content strategy tip! It’s all about how to repurpose your content across multiple online platforms. So many people get frustrated when it comes to producing content. I get it! After all, we absorb content in so many ways these days (video, audio, text-based blog posts, etc.) that it feels impossible […]