7 Tips to Effective Copywriting| 4-min Fast Track Video Ep #26

Does the very thought of copywriting fill you with dread and doubt?  Well, I’m here to tell you that effective copywriting is within reach! When you get down to it, it’s all about connecting. But so many people become so worried about trusting their voice and delivering correctly, that they lose sight of what really matters. […]

How to Format Your Content to Keep People Reading | 4-min Fast Track Video Ep #11

Would you believe that people have much shorter attention spans these days? Um, excuse me.  Hello?  Over here.  Did you read that first sentence? Okay, you get my point.  But while we sometimes can’t help but laugh about the need for instant gratification these days, this actually does play a crucial role in the success of […]