Why You Need to Build Your Email List and How to Optimize It | 4-min Fast Track Video Ep #64
You’ve heard a lot of other experts and gurus say, “The money is in the list. Your email list is your number one online asset.” However, I’m a firm believer that quality is better than quantity. In this video training, I’ll be answering a great question from Sandy Rocourt of our NGNG community. “Why is […]
How to Use Opt-In Offers and Content Marketing to Up Your List Building Game | 4-min Fast Track Video Ep #61
Are you feeling overwhelmed trying to master your list building strategy? If so, you are not alone! List building is confusing! There are so many options, and it seems like everybody is giving us conflicting advice. Do you need a separate landing page, should you use one of those pop-up boxes, what types of lead […]
How to Master Email Marketing | 4-min Fast Track Video Ep #37
Do you have a whole list of questions around your email marketing efforts? If you do, you’re one of many! My clients ask me about this topic all the time … and for good reason. Email marketing is not a cut and dry area. What works so well for one person might not produce any impressive […]
How to Use Email Marketing to Build a Loyal Following | 4-min Fast Track Video Ep #32
How many email list subscribers do you have? One? Ten thousand? Guess what? Even if you have only one subscriber, you should be using your mad email marketing skills to turn that person into a loyal follower. The reason people typically join your email list is that they are on the brink of getting ready […]
Email Marketing Tips You’ll Love
When it comes to email marketing, I often get asked the following questions: How often should I email my list? How much is too much? What should I say? I hope to shed some light on this important aspect of your business by providing a handful of tips to follow when sending an email out […]
Choosing Your Ideal Email Marketing System| 4-min Fast Track Video Ep #25
Are you struggling with trying to decide which email marketing system to implement for your business? If you are, you’re part of a BIG club! 😉 With so many systems to consider (Constant Contact, iContact, Aweber, MailChimp and InfusionSoft to name just a few!), it’s no wonder you’re at a stand still. But help is […]
An Email Marketing Approach You May Want to Avoid
I have a great tip to share with you today that you can keep in your back pocket. I recently got an email blast from someone, and a classic mistake was made in the opening line. “Hello there! I know it’s been many months since you’ve heard from me, but 2015 was quite a year!…” […]
When to Send Your Event Promotion Email
Promoting an event or product launch requires more than just good writing skills. It also requires timing! After all, a live webinar does you little good if no one attends, right? But, since your list is filled with loyal, eager fans of your work, all you have to do is time the emails effectively and […]
How to Write Emails that Convert
HOW you say what you have to say can be just as important as what you have to say. Staying in touch with subscribers to your email list is critical to monetizing your efforts. Here are some very important tips to structuring your emails that will not only keep your audience engaged, but will also lead […]
Q&A: How Much Free Content Should You Give Before Asking for the Sale?
Tom Rubens, www.theaccountabilityfactor.com, submitted a question for the “Ask Amber” Podcast asking what is a good balance between giving away valuable free content, versus when it’s best to ask for the sale. This is a great question that a lot of my coaching clients ask me. You definitely want to offer free content as a […]
