How to Master Email Marketing | 4-min Fast Track Video Ep #37

Do you have a whole list of questions about your email marketing efforts? If you do, you’re one of many! My clients ask me about this topic all the time… and for good reason. Email marketing is not a cut-and-dry area. What works well for one person might not produce any impressive results for another. […]

Tips for Successful Email Marketing

When it comes to email marketing, I often get asked the following questions: How often should I email my list? How much is too much? What should I say? I hope to shed light on this important aspect of your business by providing a handful of tips to follow when sending an email out to […]

Choosing Your Ideal Email Marketing System | 4-min Fast Track Video Ep #25

Are you struggling with trying to decide which email marketing system to implement for your business? If you are, you’re part of a BIG club! 😉 With so many systems to consider (Constant Contact, iContact, Aweber, MailChimp, and InfusionSoft, just to name a few!), it’s no wonder you’re at a standstill. Luckily, help is on […]

An Email Marketing Approach You May Want to Avoid

I have a great tip to share with you today that you can keep in your back pocket. I recently got an email blast from someone, and a classic mistake was made in the opening line. “Hello there! I know it’s been many months since you’ve heard from me, but 2015 was quite a year!…” […]

When to Send Your Event Promotion Email

Promoting an event or product launch requires more than just good writing skills. It also requires timing! After all, a live webinar does you little good if no one attends, right? But, since your list is filled with loyal, eager fans of your work, all you have to do is time the emails effectively, and […]

How to Write Emails that Convert

HOW you say what you have to say can be just as important as what you have to say. Staying in touch with subscribers to your email list is critical to monetizing your efforts. Here are some very important tips for structuring your emails that will not only keep your audience engaged, but also lead to […]

35 Ideas for Print & Email Newsletters Plus Formatting Tips Delivery Options

While you are in the process of creating your website or blog, it is really important to start thinking about a newsletter you can offer – whether weekly, bi-weekly, or monthly – to your followers. Study after study shows that newsletters can create a loyal following and repeat sales. And the good news is, newsletters […]