7 Tips to Effective Copywriting| 4-min Fast Track Video Ep #26

Does the very thought of copywriting fill you with dread and doubt?  Well, I’m here to tell you that effective copywriting is within reach! When you get down to it, it’s all about connecting. But so many people become so worried about trusting their voice and delivering correctly, that they lose sight of what really matters. […]

How to Format Your Content to Keep People Reading | 4-min Fast Track Video Ep #11

Would you believe that people have much shorter attention spans these days? Um, excuse me.  Hello?  Over here.  Did you read that first sentence? Okay, you get my point.  But while we sometimes can’t help but laugh about the need for instant gratification these days, this actually does play a crucial role in the success of […]

2 Tips to Improve Your Content

We all know how important your content is to the success of your business.  Website content, blogs, newsletters….even emails! Right now, I want to share some “actionable” copywriting tips that you can use to make a real difference in your business. Copywriting is tricky. You can’t just throw something online and hope that it generates lots of […]

How to Write Content for the Web

If you’re a website or online newbie, you are probably on “information overload” about the what to do and what not to do online. This blog is dedicated to teaching you the right way to do things to get the best results. Do check back regularly for new content, tips and resources, or even easier, […]