How to Use Opt-In Offers and Content Marketing to Up Your List Building Game | 4-min Fast Track Video Ep #61

Are you feeling overwhelmed trying to master your list building strategy? If so, you are not alone! List building is confusing! There are so many options, and it seems like everybody is giving us conflicting advice.

Do you need a separate landing page, should you use one of those pop-up boxes, what types of lead magnets are best to use?

It’s time to take a deep breath, grab a pen and paper and discover my own strategy that has done wonders for my business. I’m holding nothing back because I believe in sharing as much value as possible. So, even though this […]

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Create Engaging Website Videos With These Expert Video Marketing Tips | 4-min Fast Track Video Ep #60

Are you hesitating to create a video for your website’s home page? I hear from so many authors, speakers and entrepreneurs who say they want to create one – but aren’t sure what to include or leave out.

Video marketing can be a little scary. To do it right, you need to let your guard down and put your true, raw self out there (what did I tell you – scary!).

It’s time to put your nerves and uncertainty aside and up your video marketing game. Every single business owner should have a video on his or her home page. It’s an […]

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Email Marketing Tips You’ll Love

When it comes to email marketing, I often get asked the following questions:

How often should I email my list?
How much is too much?
What should I say?

I hope to shed some light on this important aspect of your business by providing a handful of tips to follow when sending an email out to your subscriber list.

Quick tips:

Email your list as often as you promised you would.

You do want to be respectful of how many emails you’re sending. I’d say weekly is plenty, but if you’re in a product launch, you can email your list a few times that week.

You should give […]

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