You probably know that if you don’t email your email subscribers on a regular basis they’ll lose interest quickly and your efforts will be for nothing. (Read: Q&A: How Do I Get Email Subscribers and How Often Should I Send Emails?)
Even if you are good about scheduling emails to go out to your list, you may not be putting in the effort required to actually get results with your email marketing.
Results you should be expecting include:
Clicks back to your website (getting people to your website often […]