Bestseller Book Launch Blueprint Course
You Worked Too Hard On Your Book to make sales flop
The solution you are looking for
Perhaps you choked a little when hearing Book Launch Managers can cost as much as $80,000+ and that is way out of reach, but you still have BIG goals… Perhaps you’re one of the many we talk to that doesn’t want to settle for less by hiring help that’s “ok” … and instead want a mentor by your side who has 15+ years of experience… If you want to have a #1 bestselling book, a bigger platform, a monetization model that works… Then you’re in the right place. Whether you are a fiction or non-fiction author, just starting to write your first book or publishing your fifteenth book, whether you are launching or re-launching…
What you will learn
In this Bestseller Book Launch Blueprint course, learn the latest selling strategies to get bestselling book results in a highly competitive world. Industry’s leading Book Launch Director Amber Vilhauer pulls back the curtain and shares the very conversion strategies used on her most successful book launches including viral live streaming, relationship-leveraging, monetization, scaling and more. We’ve made hundreds of books #1 bestsellers. Those clients have gone on to sell tens of thousands of copies of their books and landed on stages in front of 15,000 audience members for a $40,000+ speaking fee. You could (and should) be next!
The BIGGEST mistakes authors make:
Not willing to go “all in” themselves.
Not giving themselves enough runway (time) to market and launch.
Spending their time doing all of the day-to-day operations which should absolutely be delegated out to someone else.
Not having a powerful plan that is rooted in proven marketing methodologies.
Not putting aside a bigger budget for the marketing and book launch.
Not treating this book as a product that can be leveraged to absolutely create a 7-figure business.
It’s endless what she does, and after years of being online, I’ve finally found the right support who is brilliant and “gets” me. I’m grateful.”
– Dr. Debi Silber
My big Plan?
I Plan To Free You Up To Only Focus On:
Everything Else Needs To Be
Well-structured And Delegated Out.
(I help you with it all.)
What 'Exactly' Is Included
In the bestseller book launch blueprint course?
You’ll have ‘forever access’ to 5 core training Modules and more than 25 lessons. All course materials (including full access to our IP, video training, and screen-sharing, MP3s, transcripts, spreadsheets, email templates, and protocols) can be accessed anytime by you and your team in our members’ area. This is more than 10 hours of potent but entertaining ‘how to do’ and most importantly, ‘how to think’ content, so you are set up for ultimate success.
This isn’t just a course you experience once
I recommend you RE-launch your book EACH YEAR to boost your sales, platform and reputation. This course will enable you to do that with ease.
What you’ll learn:
Some of the biggest mistakes authors make include not having a powerful plan rooted in proven marketing methodologies and not giving themselves enough time to market and launch. With proper preparation, you will have every advantage for long-term book sales success. Being properly prepared doesn’t mean delaying your launch, but rather dialing in your mindset and mapping out a clear path forward.
In this module we discuss:
Dialing in your mindset to go further than most authors will ever go in their sales success.
Quickly mapping out your goals, because most have no clue what they are aiming for.
Considering the team members that must be in place to free you up from doing too much yourself.
Learning about monetization so you can make back your investment and leverage new cash flow.
Looking at “what’s hot” for bonuses you’ll give away to get more book sales.
Putting on our grown-up pants and documenting what we are doing and why so your next launch is a breeze.
This module goes deep into all areas of the platform you’ll need for Bestseller success and beyond. A weak platform means wasting the opportunity to build a bigger social media following, grow your email community, and convert qualified leads. Let your book launch be an opportunity to dial in your messaging, polish your website, and scale this thing!
In this module we discuss:
Developing a high-converting website with a clear customer journey and effective launch pages.
Improving your messaging and positioning to attract your ideal readers.
Creating a one-year content plan while leveraging tools like video and live streaming.
Surveying your audience to ensure you are creating what they actually want.
Implementing systems to delegate tasks to a virtual assistant, freeing you up.
Understanding the role of media, publicity, and podcasts in your launch and beyond.
One of the two most effective ways you’ll sell books during your launch is by getting your network to promote it with you. We know relationships are important, but most authors struggle when asking for help. The difference between hitting #1 and not often comes down to how many people are helping to promote the campaign, and we’ll show you how to rally that support.
In this module we discuss:
Documenting your entire network without prejudging or making assumptions.
Getting email templates so you can confidently do outreach to Influencers and past Podcasters.
Learning the timeline and pacing for communication with your network.
Getting access to all successful countdown and reminder email templates.
Understanding how the groundwork you lay now will be a powerful asset for your future.
This is where the rubber meets the road. You can have a polished platform and a network of supporters, but if you don’t “finish strong” by setting the right categories in Amazon or priming the pump, you won’t achieve that #1 dream. Let’s dig in and show you exactly what you need to do to make your dream a reality.
In this module we discuss:
The final 8-week timeline and all activity that must be accomplished before you launch.
How to build buzz naturally and how to get that buzz to go viral.
The timing between marketing to your community, managing Influencers, and preparing to monetize.
A 5-email sequence that counts down to your launch day for your personal email community.
How Amazon sorts (and hides) categories, plus which 2 to choose.
The careful process for Priming the Pump 4-5 days out from launch.
Perhaps the biggest mistake an author makes is not treating their book as a product that can be leveraged to create a thriving business. Even if your goal isn’t to scale profits, cash flow affords you the freedom to write your next book in peace or go on tour. Learn how to achieve long-term success and make the most out of your launch efforts.
In this module we discuss:
What happens Week One, Month One, Month Six, and Ongoing post-launch.
The most common details that are overlooked after a launch.
Strategies to push your book ongoing and maximize your launch efforts.
When to consider a re-launch and how that works.
How to truly scale your marketing and grow your social media, email community, and credibility.
What to do with other authors and relationship prospects.
Systematizing your marketing, sales, and operations to finish strong.
Look,
our work together isn’t just about a book launch
My work is deep … and HIGHLY effective
This course work is designed to build up your entire online platform, get you and your message out to the Press, get you regular speaking engagements, build your influence and confidence, train your team and create structure and harmony within your organization.
You know when to be tough and when to be supportive and encouraging. This is why you are excellent at what you do! I am elated that I had the pleasure of spending this time with you.
– Jeunesse Hosein
A partner I consult on a regular basis...and whose guidance has always been expert and timely. I recommend her without reservation.
– Tom Rubens
We Have Happy Clients
and they rave about our services!
Kary Oberbrunner
Dr. David Phelps
Jake Harris
John Lee Dumas
Daniel Marcos
Eric Van Der Hope
So what’s it gonna cost me?
I know this is the big question on your mind. And, just as I do regularly throughout the Bestseller Book Launch Blueprint experience…I invite you to reframe this question in your mind. Instead of thinking “So what’s it gonna cost me?”
I’d like you to consider…
- What would this level of support and direction be worth to me?
- What would it be worth for you to finally have an operational team doing most of your marketing and fulfillment for you?
- What would it be worth for you to have a crystal-clear action plan and detailed step-by-step tasks so you weren’t left fatigued… guessing… and hoping it all works out?
- What would it be worth for you to know your marketing, launch and ongoing sales are done RIGHT?
Authors invest an average of $40,000 to work with me and my teams for 4-6 months as their Book Launch Director. The investment for the Bestseller Book Launch Blueprint course is a one-time fee of $5,000 and you’ll have FOREVER ACCESS to the training and protocols. INCLUDED, you’ll get FREE updates and upgrades for Life! We both know the online world is always changing and now you’ll have peace of mind that you’ll be notified and setup for best success.
We put 100% effort into the Bestseller Book Launch Blueprint course, and we are convinced you will love this experience. Therefore, we are offering you a 100% Money-Back Guarantee. If you watch each lesson video, complete all coursework, and still feel we did not deliver the level of value promised, simply let us know within 30 days of your order date, and we’ll refund your money in full.
The reason we require course completion first is that we are only interested in supporting authors who are serious and committed to their success. This course experience encourages deep work to be done, so we can create serious results for you. When you’re serious and we are, magic happens. We look forward to the opportunity of greatly improving your company operations so you can experience higher levels of book launch success!
This course was built to:
- Give you a plan that makes sense and that you can feel very confident in. High levels of creativity and innovation were baked into each detail of this course. No repeated, cookie-cutter approaches here. All strategy is customized and unique.
- Give you peace of mind knowing that someone highly competent left no stone unturned, and is always looking out for your best interests as an organization (not just for the launch).
- Whip your business operations into shape and only task yourself with things that only you can do or want to do.
- Give you a stronger platform to uplevel into next year and beyond.
- Give you a launch flow you won’t be apologizing for to your network. Also, your network will feel as if they are treated with a white glove service at each interaction point.
- Support you mentally and emotionally (a huge value most don’t pay attention to).
You are supported. Just like each customer before you.
She not only met expectations, she exceeded them.
– Dr. Christina Bjorndal
Working with Amber, I was at peace throughout the entire process.
– Kalvin Evans
Amber Vilhauer
Book Launch Director & Course Instructor
Amber Vilhauer is an online digital marketing expert who supports authors, speakers and coaches to establish a powerful, integrated online presence that gets results and empowers them to make a difference in their industry. Since starting her NGNG™ Enterprises Inc. (standing for No Guts No Glory) in 2007, Amber has supported thousands of entrepreneurs to get results.
She is the launch manager behind several #1 bestselling books including those for Mark Victor Hansen, Martin Lindstrom, John Lee Dumas, Brendon Burchard, Mike Michalowicz, Joel Comm, Lisa Nichols, and Les Brown. She works with clients to build a strong, branded social media presence, coaches each client on which manageable actions will help them achieve their online goals and then walks them through exactly how to do it.
