Client Feedback

Richard, you never cease to amaze me with your ability to tackle a wide variety of industries with informative and share-worthy blog posts and website pages. Your tenacity for digging in, researching, and conquering even the most challenging of industries does not go unappreciated! Now THAT’S how you do it!

Andrea Kalli

Amber………you’re the best! The website has been a huge success in regards to traffic being directed from google, CND etc. and has gathered more new clients than I might have received otherwise. Always getting compliments from those that have seen the website….so pleased!

Carol H

Amber is an extraordinary business owner. Her team has provided exceptional work. She is a pleasure to work with and what I love most is how quick she is to respond. I highly, highly, highly recommend her and her team!

Susan Vernicek

Is your website optimized?

Do you have a list of effective keywords for your content?

Has traffic to your website stopped growing?


Never before have we experienced such an overwhelming amount of competition online. It can become highly discouraging. At the end of the day, all you want to do is impact people with your message, right?

But how the heck can you impact more people when other websites are ranking higher than you, when they are out-posting you on social media and competitors spring up daily?

One of the strongest weapons you can have is Search Engine Optimization (SEO). Most of your competitors won’t take the time to implement SEO – or they will learn the methods incorrectly – which gives you a huge advantage in getting more visitors to your website!

What is SEO?

SEOFirst things first – and let’s keep it simple. SEO is not some kind of mysterious, online magic that can only be performed by uber-geeks. On the contrary, Search Engine Optimization is a set of techniques and strategies that are used by successful websites to generate interest from the search engines, helping them to direct visitors to your website. Basically, if the search engines are the traffic cops pointing folks in the right direction, then SEO is the map that they use to safely and efficiently lead those folks to you.

Now that you know the purpose of SEO, you can begin to understand the value as well. Many people seem to believe that Google and the other search engines are like God; all seeing, all knowing, and all loving. Well, while the first two may be true, Google, Bing, and Yahoo will only “love” you, and by that we mean send prospects to you, if you give them a reason to. In other words, when your site is properly optimized, you give the search engines a reason to point people in your direction – and show you some love.

Done-for-You SEO

So, now that you know that we don’t fear SEO around here – in fact, WE LOVE IT – here is what our SEO team is able to provide for you:

  • SEO Evaluation of your website – Is the content on your website properly optimized?
  • Keyword Research, basic and advanced – Are you using the most effective keywords in your content; keywords that will maximize your ROI?
  • Optimization of Existing Pages and Content – Are your Meta Data properly optimized; including Meta Titles, Meta Descriptions, and Meta Tags on each and every website page and blog post?
  • Copywriting of Optimized Content – Do you need help creating timely, effective content that is optimized for the search engines?
  • Coaching and Training in Do-It-Yourself SEO – Are you brave enough to learn the basics of SEO, so you can do-it-yourself and save money?

OMG, you’re thinking: Keyword Research? Meta Data? Optimized Content? Do they really want me to understand all that techie stuff – seriously? No way! We’re here to tell you that WE understand it and can handle all of it for you!

How does SEO help me?

OK you’re asking now, what’s the payoff for having all of this done-for-you? Again, let’s keep it simple:

  • Improve your ranking in the Search Results (SERPs)
  • Improve your Google Page Rank
  • Increase traffic to your website
  • Enhance brand awareness at your website
  • Build your online reputation
  • Make more sales

In an increasingly competitive online marketplace, it has become ever more important to use every tool available to make ourselves seen and heard. Ignoring website optimization out of fear or confusion is no longer an option. Besides, with the SEO Team we’ve brought together at Insightful Development, you can simply leave it to the Pros to get your SEO Done-for-You.


Download our complete service menu below for pricing or contact Amber for a complimentary 30-min call to discuss your project. We hope to hear from you!