Becca Korphage, www.korsolutions.com, submitted a question for the “Ask Amber” Podcast asking a better strategy to get her thousands of general email contacts to convert into email subscribers she can send email blasts to on a regular basis.
This is a great question!
This is a very important (and sensitive topic) because you don’t want to email people without their permission or piss of your email management system provider. I suggested a multi-phase approach that is sure to offer the highest conversion to get Becca the best result including 1-1 emails inviting contacts to view a private video where they are then invited to a private webinar. You’ll see how I turned the “optin” goal into a “sales” activity.
All of this is explained and more in this Authentic Leader Q&A episode!
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