Social media is about the people, not about your business. Provide for the people, and the people will provide for you. Matt Goulart said that and boy was he right!
So often we are looking for the next “tool” or next “strategy” and we forget what social media is REALLY about…. the people.
If you want to be a social media rockstar, focus on building relationships.
For example, you have a nail salon…
Post photos of all your client’s pedicures as a “thank you” shout out for their business.
Post two client’s manicures next to each other and ask your audience to pick their favorite.