How to Master a Social Media Strategy for Business Growth | 4-min Fast Track Video Ep #52

Are you pulling your hair out trying to master a social media strategy that works? This is definitely a gray area for many entrepreneurs. And for good reason.

The social media landscape is constantly changing. It seems that the minute you nail your strategy … boom! … the rules have changed. One of the most common social media questions I get is “How often should I be posting in order to get results?“

One good rule of thumb is this: The more you do anything, the faster you’ll get results with it.

So, how does this apply to the world of social media? I’m […]

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The Missing Ingredient to Your Social Media Success

Social media is about the people, not about your business. Provide for the people, and the people will provide for you. Matt Goulart said that and boy was he right!

So often we are looking for the next “tool” or next “strategy” and we forget what social media is REALLY about…. the people.

If you want to be a social media rockstar, focus on building relationships.

For example, you have a nail salon…

Post photos of all your client’s pedicures as a “thank you” shout out for their business.
Post two client’s manicures next to each other and ask your audience to pick their favorite.
Run […]

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Authentic Leader Webcast Episode #4: The Deadliest Mistakes You’re Making on Social Media

Are you still mystified when it comes to how to get results with social media?

Do you see others getting results and yet you feel like you’re barely getting any likes or shares?

Imagine how much easier social media would be, and how much time you would save, if you knew exactly what works and what doesn’t on Facebook, Google+, Twitter, LinkedIn, Pinterest, YouTube and all the other networks…

Being an online business coach, it is critical that I stay on top of trends as well as have a constant grip on what works and what doesn’t […]

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