Client Feedback

Casey Demchak is a one-in-a-million, great copywriter. In my 25+ years of working in advertising, I have met few writers who understand that it takes a real sales pitch to grab and hold an audience. Casey delivers comprehensive, engaging writing that sells in a variety of mediums. He’s a pleasure to work with and consistently comes through with strong, strategic and creative ideas.

Cathy Fletcher

Casey wrote sales messages for my book that are sharp, concise and on target. After pouring my heart into my book, it was very helpful having his fresh perspective and sales writing expertise just a phone call away.

Dianne Maroney

I always turn to Casey Demchak when I need high-quality lead generation direct mail, video scripts, and persuasive e-blasts and web pages that get results. He is consistent, reliable and very easy to work with.

Greg Olson

In successful marketing campaigns that persuade customers and sell products, the difference is still the writing. Whether you’re a speaker, author or a coach, here is a hard truth about marketing.

There’s writing to please your English teacher, and then there’s writing to sell
products and services—and they’re two completely different things.

Many authors and speakers have competent everyday writing skills that are great for writing books and articles. However, knowing the inside secrets for writing persuasive sales materials with engaging emotional messaging is a specialty in itself.

With over 18 years of sales writing expertise, we are completely dedicated to creating dynamic marketing and content copy that:

  • Builds your brand image
  • Generates leads
  • Persuades prospects
  • Powers your bottom line
  • Propels your personal success

The range of compelling materials we can write from concept to completion include:

  • Web site copy
  • E-blasts and sales landing pages
  • Blog posts
  • Video scripts
  • Complete e-books
  • Front and back cover sales copy
  • Keynote speeches
  • Sales sheets and postcards
  • Press releases, biographies and other media kit items

We also offer “copy review” services in which we take materials you have written and give them a professional edit and polish that make them stand out in your market.

In addition, we create Key Message Copy Platforms that house a comprehensive collection of value-driven sales messages about your books and services. Once completed, your Key Message Copy Platform serves as a springboard for creating a complete range of marketing materials that have a strong, consistent voice throughout a campaign.

Learn expert sales writing techniques through personalized coaching

If you’re determined to write your own promotional copy, we can teach you how. We offer personalized, sales writing coaching-call sessions in one hour increments—or you can choose to sign up for a powerful monthly program that includes:

  • Weekly coaching calls
  • A review of all your marketing materials
  • Articles and tips sheets that teach you what the pros know


Download our complete service menu below for pricing or contact Amber for a complimentary 30-min call to discuss your project. We hope to hear from you!